Lots of businesses have had to pivot during the COVID-19 crisis. Some areas are seeing some normalcy with restaurants reopening, schools coming back to life and even gyms being able to serve a few clients. If your business has needed to slow down because of the pandemic, you may want to use this time to …
Is your business Christmas proofed
The question is, when is it time to start thinking about Christmas if you are an entrepreneur, running a business, owner of an online shop or any other enterprise that provides a service, training or goods to the public or other businesses and are be affected by Christmas ? Some really forward looking people start …
Outsourcing for professionalism
Why outsourcing to a marketing company is a no brainer ? Feeling lost by the digital marketplace ? Need your time to be more productive ? Want much less stress in your life ? Really need help but can’t afford a new employee full time? That’s just a tiny few of the many many reasons …
Why your business needs to have goals
Every business needs to have goals. Without goals, you will carry on as you are and will fall into bad habits that can cost you money in the long run, here at Gleave Media we work with digital goals so we can clearly share with our customers what we are aiming to achieve and map …
Why tone of voice is important in your business
So the question we’re often asked is how to create any content with the right tone of voice. So in short these are five top tips to follow….. 1. Use short sentences. 2. Avoid jargon. 3. Write in the active voice. 4. Use personal pronouns. 5. Don’t patronise your reader. Tone of Voice is very …
Your Digital Strategy for 2018
In 2018 your business needs a digital marketing strategy and this needs to constantly evolve if you hope to stay ahead of your competition, we have a wealth of experience in managing this and developing new strategies for customers as their businesses evolve . As alot of it involves staying on top of current marketing trends …
Best Marketing Agency in Exeter
Here at Gleave Media we are honoured to have been named as one of the three best marketing agencies in Exeter. Three Best Rated is a business recommendation website. It selects what it considers to be the three best businesses within a business category, like marketing agencies, for a given city. They select businesses based on several criteria such …
Why do you need a call to action?
A common phrase used by marketers is ‘call to action’ or the acronym CTA. Basically this means that after someone has read your content they come to a place in it which has a call to action asking them to do something, be that contact your business or buy the product or service you’re offering. …
6 Key Elements of a Successful Content Strategy for Small Business Owners
As a small business, one of the many challenges that you’ll face is how to stand out from the crowd – especially when that crowd includes big names in your industry with huge marketing budgets. One thing you can’t skimp on in order to meet your goals is a solid content strategy for your online …
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Does your business think local?
It should go without saying that its no good having a great product or website if people cant find it, almost pointless in fact. We’ve written previously about the importance of a Google local listing and it is vital that this is optimised so that your business can be found by local customers. Local information is …
Why Content Marketing is Crucial in 2017
Any amount of research on the current online marketing climate will tell you that content marketing is key when building a website. When it comes to growing a successful business, generating well articulated, accurate, and target content is crucial to drawing in your target customers. Without well written content, you may find your business stagnating …
Your Digital Strategy for 2017
Your company’s digital marketing strategy needs to constantly evolve if you hope to stay ahead of your competition in 2017. As challenging as this may seem, much of it involves staying on top of current marketing trends and keeping your website and social media profiles properly updated. Here are a few things that you can do …