In 2016 developing your business is greatly helped by building personal relationships and engaging with your customers and prospects as this will help your business develop brand loyalty and a greater sense of trust. It then follows that people are more likely to trust your business if they know that real people work there, so …
Small Business Management crucial for growth
For most Small Businesses the management of people is way down the list when compared to the other parts of the business operation, for example, revenue and sales which outweigh everything else. Notwithstanding, staff administration is a significant cost for small business as well as concentrating on different business functions as this is all important …
Why your business needs a Digital Plan
If your business does not have a digital strategy then how do you know where you’re heading and what you’re trying to achieve? In this post we identify 5 problems that in our experience will effect the operation of your business if you do not have a clear Digital Plan. Your business has no focus …
Optimizing for organic search
Optimizing for organic search and refining for SEO is something we’ve alot of experience with and something that as digital marketers we’re always working on to give our customers the best possible service, this is especially important when you consider how competitive and expensive paid search is getting. In the UK we are pretty much focused …
Social Media rule of two thirds
For many businesses we speak with social media platforms like Twitter has already made a bad name for itself. So much so, that often the first path of resistance to joining this or for that matter any of the other social networks is generally something along the lines of, “All people do is talk about …
Why we work with Charities and Charity Social Media
We’ve worked with Charities for as long as we’ve been GleaveMedia, we’ve seen small charities grow and bigger charities work better by having a clearer hold on the Charity Social Media activities, but why do we work with charities? This is a question that we’re often asked, simple answer is that its in our DNA …
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Facebook news feed updates
The latest Facebook news feed updates have found a new way for all users to view the posts from friends they actually want to hear from and read pages they actually want to see by creating a more personalized news feed. From facebooks’ own internal research it shows that each time an average Facebook member …
Ask your audience
Asking your audience surely has to be an easy way for your business to engage with its customers doesnt it? By asking your audience you can gain valuable input into what your customer would like to see happen so hopefully you can provide just that. Up and down the country you will see pollsters asking …
Facebook marketing success
As a company we work with a number of clients on all aspects of the Social Media presence, and as would be expected facebook marketing does feature highly in most businesses social engagement. This customer wanted a pretty much immediate ‘push’ with his social campaigns on facebook with significant increase in reach of his updates. …
Facebook for business
This is the copy from a recent video from the In a Nutshell series…. Thanks to numerous facebook changes recently, many businesses are thinking about scaling back on Facebook marketing – you shouldn’t. Facebook is still the best social network for getting traffic to your website, and is great for conducting two way discussions between …
five ways you can get social media WRONG!
These days pretty much every business has some kind of social media presence yet still some business don’t seem to gain any proactive benefit from these fabulous social media sites, is your business making those simple social media mistakes? 1. Boring updates A boring update is anything that lacks your businesses unique personality or perspective, you …
five top tips for creating great content
The importance of creating great content about your business or products you offer at the right time has been shown to have a direct benefit to drive demand for this offering and at the same time improve the all important bottom line. To make sure you get the most out of any content you create …