• Menu
  • Skip to right header navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer

Before Header

01392 241653 | Unit 2, Clyst Units, Marsh Barton, Exeter EX2 8QW

GleaveMedia Ltd

Digital Marketing Agency based in Exeter

  • About Us
    • Charity
    • Ethics
  • Services
    • Marketing
      • Pay Per Click (PPC) Marketing
      • Search Engine Optimisation
      • Lead Generation Services
      • Social Media Management
      • eMail marketing
      • Digital Strategy
      • Social Media Training
    • Development
      • Websites
      • Website Hosting
    • Design
      • Brand & Graphic Design
      • Photography
      • Social Media Videos
  • Case Studies
    • Advent Campaign
    • ExeterTogether.com
    • Exeter Fundraisers
  • Talk to us
  • Resources
    • News
    • Networking Events
    • Downloads & Tools
  • About Us
    • Charity
    • Ethics
  • Services
    • Marketing
      • Pay Per Click (PPC) Marketing
      • Search Engine Optimisation
      • Lead Generation Services
      • Social Media Management
      • eMail marketing
      • Digital Strategy
      • Social Media Training
    • Development
      • Websites
      • Website Hosting
    • Design
      • Brand & Graphic Design
      • Photography
      • Social Media Videos
  • Case Studies
    • Advent Campaign
    • ExeterTogether.com
    • Exeter Fundraisers
  • Talk to us
  • Resources
    • News
    • Networking Events
    • Downloads & Tools

Social Media rule of two thirds

You are here: Home / social media / Social Media rule of two thirds

29 October 2015 //  by GleaveMedia//  1 Comment

For many businesses we speak with social media platforms like Twitter has already made a bad name for itself. So much so, that often the first path of resistance to joining this or for that matter any of the other social networks is generally something along the lines of, “All people do is talk about what they had for lunch so why should I be part of that?”  If you couple this with the facts that lots of people use social media to post either very literal updates “Its very busy driving to work” or they just look to talk – me me me me me – with little success.

So what is the right way? Well sharing your own news and showing your human side are important parts of using social media but as with most aspects it’s important to strive for balance. This balance is what we call the rule of thirds and by putting this into practice then your social media can be a far more engaging and more satisfying experience. So here is how the basic formula behind the rule of thirds works:

First Third

For this first third post about you and/or your brand, and this should be relatively easy, as you know your business better than anyone. So make sure that this third covers everything from sharing your own blog posts and news updates, to posting updates about you and your company and peoples achievements within your company.

Second Third

This third is often the most difficult as you need to update about your areas of expertise but from an outside source, so by this we mean maybe shows you’ve attended or where you’ve been quoted on other websites or publications.  You can also add into this news about your industry or company from another publication, blog posts from other bloggers about things that you find interesting, or websites that interest you – it is simply a matter of showcasing your knowledge on the things about which you are passionate.

Third Third

This final third is where you can be yourself and engage, ask questions, answer questions, retweet or repost interesting things people in your network have shared and that interest you,so be that location related or even sport related this is what makes social media SOCIAL and its up to you to take part!

So as a final point dont think about mundane stuff to post, think about what interests you and what grabs your attention and then how you will update this online, so dont be afraid to ask a question – ‘any good lunch recommendations for Exeter’ being a case in point, as apposed to a picture of your sandwich on Cathedral green.

And finally the sales bit, if you need help with your social media or just need to clarify the tweets from the status updates then why not contact our team we’d be delighted to help,either callus on 01392 241653 or contact us through the website here.

Please Share and Like us:
fb-share-icon
Tweet
Pin Share

You may also like....

  1. Social Media and Inbound Marketing for your business.
  2. Social Media Training in Exeter
  3. Business Social Media Strategy
  4. Social Media for Business

Category: social mediaTag: inbound marketing, online marketing, social media, social media strategy

Can we help your business grow?

There has never been a better time to upgrade your online presence. Stand apart from the crowd. It’s that easy. Contact us today.

Contact Us

Previous Post: « Data and Design: Your Successful Business-to-Business Email Campaign, Part 1
Next Post: Timing and Content: Your Successful Business-to-Business Email Campaign, Part 2 »

Reader Interactions

Trackbacks

  1. Your Digital Strategy for 2018 - Digital and Online Marketing Agency Gleave Media says:
    17 January 2018 at 4:53 pm

    […] especially if you stick to content that is relevant to your own company.  You should read out post Social Media and the rule of Two Thirds for more helpful advice on getting this […]

    Reply

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Primary Sidebar

Contact Info

Gleave Media Ltd
Unit 2 Clyst Units
Marsh Barton
Exeter EX2 8QW
Telephone: 01392241653
Email: hello@gleavemedia.co.uk

Our Social Media Channels

  • Facebook
  • LinkedIn
  • Twitter
  • YouTube
Gleave Media Ltd
Gleave Media Ltd
Based on 34 Google reviews.
lis Gordon
lis Gordon
2021-03-04
An excellent service provided by Gleave Media. Having just discussed various ideas about moving our business marketing forward I will definitely be signing up to them. They know our market really well, know what needs to be done to improve it and drive more customers. This is exactly the kind of service I was looking for - thank you. Can't recommend them highly enough.
Michael Cotterill
Michael Cotterill
2021-01-21
Finally, an IT company which provides solutions rather than problems, thank you. Alistair doesn't wait to be chased to undertake the services he has agreed to provide, and is a man of his word. In an area for which I have very little knowledge or experience, Alistair and his team have made what felt like a daunting task refreshingly simple. I have no hesitation in recommending Gleave Media, as they have been a breath of fresh air.
Andy Cooper
Andy Cooper
2021-01-12
I'm really pleased to recommend Alistair and the team at Gleave Media. Great results and service. 10/10
Paul nery
Paul nery
2020-11-13
Alistair and Gleave Media supported our marketing efforts for almost a year. He was professional, friendly and responsive. He provided good guidance and was always keen to provide helpful advice for both Google Adwords and Facebook marketing
AT Thompson
AT Thompson
2020-10-13
After bad experiences with two previous companies, Alistair was the professional and helpful person I needed. I wouldn't hesitate to recommend him to others.
Auto ART Devon
Auto ART Devon
2020-05-19
Having known Alistair for years, it was time to bite the bullet and get the team at Gleave Media to monitor and improve our SEO - it's the way the world is going! We are now a few months in, and then results are great! The monthly reports are detailed and continuously improving. We look forward to seeing where the rest of 2020 takes us! Thanks Alistair & Team! See you soon (virtually) at G12 Networking Events.
Phil Sheppard
Phil Sheppard
2020-04-16
We haven't had a lot of dealings with Alistair, but for those we have, he has been really fair and helpful.
Shelley Poole
Shelley Poole
2020-04-09
I am a member of the G12 networking group run by Gleave Media, and Alistair is very proactive in ensuring that members enjoy the meetings and are introduced to each other where one may be able to help the other with something.
Lindsey Legg
Lindsey Legg
2020-03-02
I have been working with Alistair/Gleave Media for many years now and have always found him very approachable and helpful. Gleave Media has built my company a great website, given me good advice for my company, setup my SEO and I am very much looking forward to continuing working together in future. I will definitely recommend Gleave Media.
Martin Killick
Martin Killick
2020-01-30
I've used Alistair and Gleave Media for almost a decade. Always happy to go that extra mile. Alistair's business is based on a deep understanding and knowledge of all things Internet and Social Media, as well as a broad knowledge of Marketing generally. Very personable and always helpful and responsive. 10/10.

Footer

Company Profile

Gleave Media Ltd is an award winning Digital Marketing Agency in Exeter and run by Alistair Gleave, a seasoned web professional having been in and around the internet industry since 1999.

Contact Us

  • News
  • Networking Events
  • Talk to us
  • Privacy and Cookies

Contact Details

Gleave Media Ltd
Unit 2 Clyst Units, Marsh Barton.
Exeter, EX2 8QW
(01392) 241653

  • Facebook
  • LinkedIn
  • Twitter
  • YouTube

Copyright © 2021 · Gleave Media Ltd. Exeter Digital Marketing Agency