Digital Marketing Agency based in Exeter
As the back-to-school excitement (or dread) fills the air, it’s the perfect opportunity to give your digital marketing strategy a fresh start too. So with that thought here are a few of our digital marketing tips for the month of September. Tap into the Back-to-School Energy: Back-to-school season isn’t just for children—it’s a chance for …
September Digital Marketing Tip: Embrace Back-to-School BuzzRead More
Your landing pages are the face of your business and this post covers five tips for building high converting landing pages. So why is it important? Well, its the first stop for any visitor and introduces your products and services, so these need to be clear and concise…. So there you have it our top …
Five tips for building high converting landing pagesRead More
As we return to some kind of normality this is when business networking becomes critical for any growing business. But what’s it all about and why should you go to any of the numerous well run business networking events? Well, we’ve been attending networking events for years and also we have run our own business …
Three top reasons why you should go business networkingRead More
Good quality communication is always about the recipient. To reach out to your customers you need to speak their language and tell them what they need to know in a way that they understand. It is tempting as a business owner to talk about ‘our products’ or ‘our solutions’ but people are coming to you …
An email is often the primary mode of contact for engaging new business. A recent study out of the UK that analyzed email marketing campaigns for small to medium enterprises (SME) found an average open rate of 24.88% with a click-through rate of 4.06%. That’s pretty good. The question, however, is how do you get …
With the deadline for GDPR fast approaching you still have time to get your business ready and this checklist may help you do just that. Your current business data Your business will undoubtably hold data already and the questions to ask is do you know what this data is, i.e. name, address, job title, contact …
As an email marketer, you may feel tempted to relax and not put in as much effort over the summer months. After all, much of your customer base is vacationing and spending more time with family during this season that goes all too quickly. However, you can’t afford to lose momentum with your email marketing …
So the question we’re often asked is how to create any content with the right tone of voice. So in short these are five top tips to follow….. 1. Use short sentences. 2. Avoid jargon. 3. Write in the active voice. 4. Use personal pronouns. 5. Don’t patronise your reader. Tone of Voice is very …
In 2018 your business needs a digital marketing strategy and this needs to constantly evolve if you hope to stay ahead of your competition, we have a wealth of experience in managing this and developing new strategies for customers as their businesses evolve . As alot of it involves staying on top of current marketing trends …
A common phrase used by marketers is ‘call to action’ or the acronym CTA. Basically this means that after someone has read your content they come to a place in it which has a call to action asking them to do something, be that contact your business or buy the product or service you’re offering. …
As a small business, one of the many challenges that you’ll face is how to stand out from the crowd – especially when that crowd includes big names in your industry with huge marketing budgets. One thing you can’t skimp on in order to meet your goals is a solid content strategy for your online …
6 Key Elements of a Successful Content Strategy for Small Business OwnersRead More
We are often asked about the customer journey, a business asks “what happens if we give you our data, what do you then do” So lets use this post to explain the customer journey from a recent email campaign we ran for a new client. Firstly this client came to us as a result of …
