Improving your email marketing by improving your strategy has to be a key element for any growing business, email marketing continues to generate a strong return on investment yet that should not be a reason for you to let your standards slip. Email marketing best practice should always be reviewed and improved, in our last update we …
Gmail has changed
It happened rather quietly and if you’re not a Gmail user you may have missed it, a few weeks ago Google made an important change to the Gmail inbox that ‘could’ have an effect for your email marketing. The change is significant for your email marketing as by default they may arrive into a users …
Social Sharing built in to all your emails
One of the key elements of any email marketing campaign is the ability to allow the user to share the email through his/her social media platforms. One of the key strengths of mailPDQ is the ability to then track who has done this and where thus allowing you the option to see where your ‘online …
Whats new in Gmail
Gmail is one of the most well known web based email systems around. Gmail has lots of free mail storage (10Gb as at April 2013) and access via mobile phones and the free version of Gmail also includes built-in chat capabilities. It now has a number of great new capabilities that you could be making the …