So why are Google reviews so important? Well, statistics about customer reviews show that Google is the leading business review platform above such platforms as Facebook and Tripadvisor, making it the number one tool for any business in the review market. So as a very rough rule of thumb the more reviews your Google Profile has, the better it will rank, and therefore the more enquiries you will get.
We know that reviews have a direct impact on your business reputation, the local rankings of your website, and corresponding sales. We also know that physiologically searchers are drawn to businesses that have the highest ratings, the most reviews, and also the owners that respond to reviews.
So to summarise if you can work to increase the number of positive customer reviews your business has on your Google My Business listing, then it follows that your business can grow as you by default improve the local SEO ranking of your website.
Getting your business working on Google Local Business shouldn’t be an afterthought – the businesses that succeed will be the ones that make it integral to their strategy from the start. If you need help in ensuring your business is working correctly then please call us on 01392 241653 or talk to us through the website here for a no-obligation conversation.
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