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01392 241653 | Unit 2, Clyst Units, Marsh Barton, Exeter EX2 8QW

GleaveMedia Ltd

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4 Quick Digital Marketing Ideas for Christmas 2020

You are here: Home / News / 4 Quick Digital Marketing Ideas for Christmas 2020

21 October 2020 //  by admin

It’s hard to believe it yet comforting at the same time; 2020 is reaching its end and what a year it has been. As the Christmas holidays approach, it’s time to start thinking about how you can digitally market your brand leading up to Christmas. If you are not yet sure, consider the following four ideas.

Idea #1 – Create a Drip Email Campaign

Christmas doesn’t just happen. In the months leading up to it, everyone rushes around looking for the best deals. By starting early, you can develop drip email campaigns centered around this build-up. Start as early as Black Friday and remember that Christmas is not the only holiday. To reach the widest market, be sure to add emails for Hanukkah and even New Year’s Day.

Idea #2 – Don’t Be Afraid to Offer Deals

At the holidays, buyers go where the deals are. Consider bringing in new consumers with time-limited and competition-driven campaigns. Offer free shipping up until a certain day, a sliding discount that drops a little more each week until Christmas, or even a good old fashioned “first 100 buyers” deal. You can post this information to your website and blog or send out emails to your subscribers.

Idea #3 – Send Out a Holiday Card

Treating your consumers like family is a surefire way to keep them coming back. Buyers invested in your product want to feel like they are being taken care of and what better way to do so than by offering a simple “Happy Holidays!”? A week or two before the big day, send out a simple e-card wishing everyone a safe and jolly time over the season. While it might be subtle, it’s just the content buyers need to stay engaged with your brand.

Idea #4 – Look Back at Where You Have Come From

It’s the end of the year and for most small businesses, that means looking back at how far you have come. While it’s not the most common marketing campaign, sharing your story and growth over the past year is a great way to thank everyone who has helped you reach new ground. Again, this style of marketing campaign is focused on building your brand, and the community invested in your business. It welcomes and encourages buyers to tag along and watch as your company continues to grow.

Remember that the holidays are a time for memories with family and friends. For the best digital marketing campaigns, you can’t go wrong with a bit of heartfelt humor. As 2020 comes to an end, remember to do your holiday shopping in advance and start early on your digital marketing campaigns. Happy Future Holidays!

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Gleave Media Ltd
Gleave Media Ltd
Based on 34 Google reviews.
lis Gordon
lis Gordon
2021-03-04
An excellent service provided by Gleave Media. Having just discussed various ideas about moving our business marketing forward I will definitely be signing up to them. They know our market really well, know what needs to be done to improve it and drive more customers. This is exactly the kind of service I was looking for - thank you. Can't recommend them highly enough.
Michael Cotterill
Michael Cotterill
2021-01-21
Finally, an IT company which provides solutions rather than problems, thank you. Alistair doesn't wait to be chased to undertake the services he has agreed to provide, and is a man of his word. In an area for which I have very little knowledge or experience, Alistair and his team have made what felt like a daunting task refreshingly simple. I have no hesitation in recommending Gleave Media, as they have been a breath of fresh air.
Andy Cooper
Andy Cooper
2021-01-12
I'm really pleased to recommend Alistair and the team at Gleave Media. Great results and service. 10/10
Paul nery
Paul nery
2020-11-13
Alistair and Gleave Media supported our marketing efforts for almost a year. He was professional, friendly and responsive. He provided good guidance and was always keen to provide helpful advice for both Google Adwords and Facebook marketing
AT Thompson
AT Thompson
2020-10-13
After bad experiences with two previous companies, Alistair was the professional and helpful person I needed. I wouldn't hesitate to recommend him to others.
Auto ART Devon
Auto ART Devon
2020-05-19
Having known Alistair for years, it was time to bite the bullet and get the team at Gleave Media to monitor and improve our SEO - it's the way the world is going! We are now a few months in, and then results are great! The monthly reports are detailed and continuously improving. We look forward to seeing where the rest of 2020 takes us! Thanks Alistair & Team! See you soon (virtually) at G12 Networking Events.
Phil Sheppard
Phil Sheppard
2020-04-16
We haven't had a lot of dealings with Alistair, but for those we have, he has been really fair and helpful.
Shelley Poole
Shelley Poole
2020-04-09
I am a member of the G12 networking group run by Gleave Media, and Alistair is very proactive in ensuring that members enjoy the meetings and are introduced to each other where one may be able to help the other with something.
Lindsey Legg
Lindsey Legg
2020-03-02
I have been working with Alistair/Gleave Media for many years now and have always found him very approachable and helpful. Gleave Media has built my company a great website, given me good advice for my company, setup my SEO and I am very much looking forward to continuing working together in future. I will definitely recommend Gleave Media.
Martin Killick
Martin Killick
2020-01-30
I've used Alistair and Gleave Media for almost a decade. Always happy to go that extra mile. Alistair's business is based on a deep understanding and knowledge of all things Internet and Social Media, as well as a broad knowledge of Marketing generally. Very personable and always helpful and responsive. 10/10.

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