Tag Archives: iphone

QR Codes for First Great Western

QR Codes for First Great Western spotted at Newton Abbot Train Station

So you know things are going mainstream when you are about to board a train and you see a poster from First Great Western advertising the ability to get the timetables for a required trainline all by a QR code.  Just check out the photo, all you do is scan the code and her presto the timetable is on your mobile.

We love QR Codes, and enjoy seeing great new ways they are being used – the way First Great Western use them here, surely is a `win win`, the passenger gets the timetable on their mobile device and FGW deliver the info and also hopefully have to print less timetables, thus saving money and the environment – and that gets our vote.

If your business needs new ways to promote its products and services then why not give GleaveMedia a try?  We specialize in delivering innovative solutions that drive traffic to your website,  we will give you the tools and train your staff to help your business to reach its full potential.

Whatever you want your business to achieve online, then we have the skills and resources to help you exceed those targets.

Tags:, , ,


What is a QR code and how would my business benefit?

I talk a lot about Social Media both on this blog and to customers in general.  In fact one of the key strengths of this business is using our considerable experience in including an element of Social Media into a customers Inbound Marketing Strategy, and seeing that drive traffic to the customer website solutions.

However in a recent meeting, I was asked very simple question which I thought would be perfect for our blog hence this post.

That questions was; what is a QR code and how could I use one to promote what my business offers?

First lets start with what a QR Code Looks Like

So a QR code like the one on the ladies bums above (you did see it didn’t you?)  is an acronym for quick response code and is actually quite old.  I believe starting in Japan in the mid 90’s.  Now the technology is really taking off some 15 years later as mobile technology has caught up.

If you have a smart phone with a camera and a simple app once the QR code is scanned this can take a user to a web page, a video perhaps or even a call – it really is that flexible.

What a QR Code Can Be Used For

QR codes can be used in so many different ways, many household names are using these codes for adverts or specials inside the stores, the codes are even being seen embed on billboards and press adverts – all to send smart phones users to a link containing more info on a product or service.

If you are a business that why not use a QR code in your shop window to send users to a web page containing hours of business, a menu and even reviews on the business. Maybe print one on the reverse of a customers receipt to ask them to review their purchase or LIKE your facebook page.

A QR example from Betfair and the British Beach Volleyball Team

Check out the photo of the two beach volley ball players, a QR code will be printed on the back of the sportswomen’s bikini bottoms that will direct users to a Betfair website when photographed on a smartphone.

How do I Scan a QR Code?

Firstly you need a smartphone, then when you see  a QR code somewhere and you want to scan it and see what’s offered? Well firstly you need an app which you can get from Android, the App Store or Ovi store; then you open the app and hold your camera at the QR code and off you go, the app does the rest…

So have you got any examples of QR codes, will you be scanning the ladies bums in the London 2012 Olympics?


Tags:, , , ,

Business mobile phones, iPhone, Blackberry or htc on a business tariff

We all know about the massive business growth that comes from the mobile internet that can be delivered though a business mobile on a business tariff, this varies from just checking email to texting employees.  Which ever way you look at it the way a business works has changed dramatically from just a few years ago and with new handsets from the like of Blackberry, HTC and Apple you really are spoilt for choice.

A few mobile stats for you below;

  • 19% of internet users now use status updates – mobile dominates
  • 975 million mobile web users expected by 2012
  • Mobile phones to over take PC’s for web surfing by 2013
  • Over half a billion people to use mobile money transfer services by 2014

So the question is if we know this, then why are so many businesses on outdated tariffs not giving them the flexibility their business now demands.  The mobile market is constantly changing as each of the networks compete for market share, new offers constantly on the market, for example text deals or internet deals are always around and some may suit your business.  For any business with more than one handset a full annual analysis is always recommended, this includes what you currently pay and what handsets are right for you.

To give you an example; We recently found a solution for a customer that wanted to use more texts between each of his business phones and the ability to get mobile email while out and about, on his current contract, that was expensive.  A free business tariff analysis has seen him move service provider, get all new touch screen handsets for  his staff and save nearly £500, a good saving I think you’ll agree.

So if your business has multiple handsets and you want a free cost analysis just get in touch here, you really dont have anything to loose.


*source Mobile Inc

Tags:, , , , , , , ,