Tag Archives: devon

Small Business Management crucial for growth

For most Small Businesses the management of people is way down the list when compared to the other parts of the business operation, for example, revenue and sales which outweigh everything else. Notwithstanding, staff administration is a significant cost for small business as well as concentrating on different business functions as this is all important to drive business development.

There can be no doubt that any small business need good people to help them function correctly but what else is preventing Growth for Small Businesses?

As an entrepreneur you will be confronted with an awesome number of things to do to develop your business! It is likely that you will disregard a few while concentrating on others that maybe you might be more OK with performing, so what are the other areas that you need to be on top off? These are likely to include some of all of the following;

  • Understanding your Customer Market – who are they and where are they, is your business positioned correctly to reach this customer?
  • Satisfactory Planning – do you have a plan, is it written down anywhere and do all your staff have a buy in?
  • Overseeing Cash Flow – the old adage cash is king is never more relevant these days, do you have a handle on your business cash flow?
  • Working a Marketing and Sales Process – do you even have a sales process, who is the first point of contact for any potential customer?
  • Focused on Marketing Campaigns and Programs – this is where we come in and can help your business focus on its customers with digital campaigns that directly reach out to them.

And now the sales message, if your small business needs help focusing its marketing activity and needs a clear defined plan then why not call us on 01392 241653 or contact us through the website here for a no obligation chat, what have you for to loose?

Tags:, , , , , ,

Gleave Media Coffee

We are four!

It maybe May the first today but here are GleaveMedia we are all about the number four, for we are celebrating four years of business.  We have had the pleasure of working with some fab clients along the way and whilst there have been highs and lows we can honestly say how really proud of the people we work for and the people we work with.  Our vision has remained the same and that is to provided solid results for businesses who want to grow.

So as it is the end of the week let the celebrations begin, here at GleaveMedia we are going to start the day the best we know how…. Coffee all round.

Tags:, , ,

coombeshead academy enterprise day

GleaveMedia goes back to school

With my school days well and truly in the past it was a pleasure to be invited to Coombeshead Academy in Newton Abbot to take part in the year ten’s business challenge day. The students were taking part in a “Coombeshead Academy meets The Apprentice” day with the emphasis on developing a campaign to raise money for the schools Ugandan Charity.

GleaveMedia were one of the local businesses who were invited to form the judging panel for the days activities. The students had been tasked to come up with a team profile and logo, a social media campaign, a bus stop poster and a fully costed proposal for a local fundraising event. The students had come up with an array of ideas ranging from a frozen drink campaign, multiple pop concerts and even an idea to host a dinner dance. The students certainly showed a great talent towards coming up with campaigns that contained the “wow” factor and being able to present their ideas clearly and enthusiastically to a panel of peers was very impressive. It’s great to see Coombeshead Academy realising the importance of getting it’s student ready for the world of work by involving the local businesses and seeing the students explore the skills that will be required of them when they enter the world of work is very encouraging.

I certainly enjoyed spending my time out the the office being back at school. It doesn’t hurt to remember we were all that age once and those school years are so very important in building the skills, ability and knowledge that will be required in the future

Tags:, , , ,

GleaveMedia joins the Devon Environmental Business Initiative

Devon Environmental Business InitiativeWe are delighted to confirm that inline with our ethical polices and working practices we have have joined DEBI – the Devon Environmental Business Initiative.

Devon Environmental Business Initiative is a networking organisation set up to inform, support and motivate businesses, of all sizes and from all sectors in Devon, to adopt environmentally sound and profitable business policies. As such these fit exactly with our commitment to not just adopt environmentally sound business practices but also to share these with our growing customer base.

You can therefore be assured that in any dealing with GleaveMedia we will always use the best and most sound practice for whatever we do, be this email marketing or pay per click marketing for example, this is our Plan A commitment.

If you want to talk to a business that delivers on its promises everytime then please get in touch, we’d be delighted to speak to you.

Tags:, , , ,

Three New Year Resolutions for your Online Marketing Strategy

Teenage girl enjoying winterThe start of 2013 is a great time for starting afresh with your business online marketing plan and the best way to do this is by setting some clear manageable targets and goals. These are our top three new year resolutions for your businesses online marketing.

1. Facebook WILL be part of my customer engagement strategy

As a growing business you simply can no longer afford to ignore facebook, it is growing and evolving at an amazing rate, your audience is active on this site and it is growing fast through mobile and the younger demographics which make great posts with some creative imagery a really good place to start.

2. My business will send at least one targeted email per month

As a business you need to keep in touch with your customers and prospects on a regular basis, you can guarantee if you dont then your competitors will. Setting yourself up to email on a monthly basis is the right kind of timeline to not deluge them but keep in touch – which is exactly what you want.

We run our own email marketing system called mailPDQ a very cost effective tool for collecting data from a multitude of sources and then segmenting this so it can then be used to target a message relevant to the audience, please contact us through the website for a free no obligation trial

3. Blogging will be part of your business engagement strategy

Blogging is a great way to put a personality on your business, not only does it positively help with your search engine rankings but it also allows you to position individuals within the business as leaders or at the very minimum contributors.  By incorporating images and video you can really make this updatebale area of your site almost have a life of its own, i.e. if your factory has a new forklift why not video all that it can do and why its a great addition. Basically think outside the box, the rules have changed…

So if your business can at least start down this route with these three simple steps you will begin to see a clear and accountable result for your actions and if you want help embedding this into a full Digital Marketing Strategy then we are the team to help, please get in touch here.

Tags:, , , , , , ,

eBay Business Training Course in Devon

We are big believers in the power of eBay to deliver great results to pretty much all online businesses and we have worked with numerous customers to get them featured and selling worldwide on this fabulous ecommerce solution.

Gleave Media has helped us learn, understand and launch a successful new side of the business.

Now for the first time we are offering a public eBay course where we will introduce the power of eBay is expanding your businesses online sales reach in an incredibly cost effective way.

At this 2 hour seminar you will learn how you can

– find new customers for your existing business
– provide a platform to launch a new business or diversify
– help you boost sales, increase profits
– help optimise your online market

All bookings are being handled by eventbrite (you can book using the form below)…if you have any specific questions or maybe way to talk more about specific ebay requirements then please contact us direct.

Previous courses of ours have focused on Social Media and a great review of the engaging style and content of your trainer Alistair Gleave comes from the video review below.

Tags:, , , , ,

Business mobile phones, iPhone, Blackberry or htc on a business tariff

We all know about the massive business growth that comes from the mobile internet that can be delivered though a business mobile on a business tariff, this varies from just checking email to texting employees.  Which ever way you look at it the way a business works has changed dramatically from just a few years ago and with new handsets from the like of Blackberry, HTC and Apple you really are spoilt for choice.

A few mobile stats for you below;

  • 19% of internet users now use status updates – mobile dominates
  • 975 million mobile web users expected by 2012
  • Mobile phones to over take PC’s for web surfing by 2013
  • Over half a billion people to use mobile money transfer services by 2014

So the question is if we know this, then why are so many businesses on outdated tariffs not giving them the flexibility their business now demands.  The mobile market is constantly changing as each of the networks compete for market share, new offers constantly on the market, for example text deals or internet deals are always around and some may suit your business.  For any business with more than one handset a full annual analysis is always recommended, this includes what you currently pay and what handsets are right for you.

To give you an example; We recently found a solution for a customer that wanted to use more texts between each of his business phones and the ability to get mobile email while out and about, on his current contract, that was expensive.  A free business tariff analysis has seen him move service provider, get all new touch screen handsets for  his staff and save nearly £500, a good saving I think you’ll agree.

So if your business has multiple handsets and you want a free cost analysis just get in touch here, you really dont have anything to loose.

 

*source Mobile Inc

Tags:, , , , , , , ,