Blog
Hello you have found our blog which we regularly update and use our blog for stories or articles of interest are applicable for our industry and to share our expertise and what we do.
Please read, comment and enjoy, we welcome all feedback.
Also dont forget you can sign up for our newsletter below, we send out regular newsletter with a synopsis of what we do to all subscribers.
Firefox now Europe’s chosen browser
Well it had to happen sooner rather than later – Internet Explorer is no longer the most used browser in mainland Europe, we have Firefox taking the lead for the first time. According to figures from website stats firm Statcounter they show that the gap between the two browsers started really got closer in March ’10. The real winner in these figures has been the rise of Google’s browser Chrome which ended 2010 with 10% more market share having taken 7.32% off Internet Explorer, according to StatCounter’s figures. As you...
read moreBusiness Social Media Strategy
You can find content in all sorts of great areas and this is a really interesting video clip on Seth Godin’s reply about business social media strategy. He summarizes where he feels most businesses are going wrong by focusing on getting more network connections, instead of focusing on developing meaningful and long-term...
read moreHow to get the best out of your Email Marketing
Promoting your business by email marketing is a powerful form of direct marketing, you can communicate quickly, effectively and very cost effectively to all your groups of customers and prospects at a time of your choosing. Any email marketing needs to be planned with real care so it can be interesting and most of all relevant to your recipients, so here are our top tips to get the best out of your email marketing campaigns. 1. Targeting The whole point of email marketing is to target the right people so your message can go direct to a user...
read moreUsing the LinkedIN Follow Company button
LinkedIN often referred to as the ‘Professionals facebook’ has branched out more and more since its IPO in early 2011. One of these key developments is bringing together people who work with OR who want to follow what a specific company posts. So with this in mind in February 2012 the LinkedIN Follow Company button was launched, this basically gives the ability for a company to add this button to their website, making it easier for any consumer on the web to begin following companies of interest, on LinkedIn. You can check out...
read moreSocial Media for Business
Social media is not just about technology, whether you have the latest iPhone or Google Gingerbread on your phone! It is about building relationships and conversations with your customers and brand advocates, widening the audience for your message. We have been immersed in the Internet since 1999 and we bring this experience to bear with all the customers we work with. Every business is unique in the social media training challenges presented, you may already have some accounts and experience or a defined idea of what they want to achieve. ...
read moreHow long do SEO results take to show?
Often for a new client the conversation quickly moves onto when they will appear on the first page of Google, a very difficult question to answer and one we use to raise a number of really important points about Search Engine Optimisation and the service we provide, here are a few headlines we usually run through; You need to give any SEO time There are over 354 million websites on the internet today and whenever a new website is added to the web it is uploaded to what is called a web server. The site will then sit and wait for a search...
read moreWhy your business should be selling using an eBay shop
eBay is a tool that pretty much every SME can and should be making use of, we know of no other ecommerce outlet that can match its reach and sales potential. Couple this with the actual cost for taking your business onto ebay and you have a winning combination. eBay was launched in the UK in October 1999 and unsurprisingly this is the UK’s largest online marketplace eBay.co.uk has over 14 million active users eBay.co.uk has achieved the 10 million live listings landmark, meaning there are more than 10 million items for sale on the site...
read moreFacebook marketing
So is your business on the world biggest Social Network? With over 845 million monthly active users can you afford not to be is the real question you should be asking…. We have worked with many businesses to enhance their presence on facebook, that maybe through twitter and facebook training of the marketing team to actually running the business on facebook, whatever the need I am sure we can help… Some Facebook stats direct from Facebook themselves.. Facebook had 845 million monthly active users at the end of December...
read moreQR Codes for an Estate Agent
During our travels around the UK we come across lots of interesting uses of technology, perhaps the most catching of recent times has been the use of QR codes by estate agents. The estate agency business traditionally produces lots of property details nicely printed to hand out to prospective tenants. I would second guess that lots of these are simply wasted, ripped up, scribbled on or simply thrown away. So how does technology help this, well for this business the lettings listing are accessible by QR code, no printed media at all and they...
read moreeBay thoughts and predictions for 2012
So 2012 promises to be a great one for eBay if your business sells online then the chances are eBay should be a part of this strategy. So our top five predictions for 2012 are; 1 – Top Rated Status This is going to be even more important to have, you don’t necessarily need this UNLESS you want to power your sales forward. There is no doubt that Top Rated Status when achieved adds alot to your sales channel on eBay. 2 – Named Label Stores We think eBay will continue to get more named label stores onto the site, they succeeded...
read more